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News Archive 2
 

 


New Logo and Website for Taunton Town Centre

11-04


 

A Taunton design company has compiled a World Wide Web site that enables residents, visitors and businesses to discover more about Taunton Town Centre. The Taunton Town Centre Partnership web site, found at www.tauntontowncentre.co.uk  provides more than 100 web pages of Taunton shopping and entertainment, eating out and accommodation as well as businesses information and resources.  

The site, described as "informative", provides resources not only for businesses on developments, (including statistics, Taunton Vision, and news) but directs visitors to numerous sites and resources that can further develop their visit or stay to the town centre. “The Entertainment section offers a great look in to Taunton’s attractions, facilities, architecture, heritage and culture. There's even a video slide show of the town centre" said the site's creator, Andrew Knutt, Director of ADK Ltd.  

"It's a very well designed, attractive and comprehensive site," said Lucy Ball, Taunton Town Centre Manager. The site is designed to offer the breadth and scope of what Taunton has to offer for residents, visitors, investors and those who work here” Andrew said. "This town centre web site will contribute greatly to the promotion of all the opportunities, services and facilities Taunton has to offer by providing a comprehensive, informative, one- stop, web site. This will include a list of Taunton’s shops, events, entertainment and the Partnership Services and more. The site doesn't just provide links to other sources; it includes helpful content and direct links to valuable information for anyone visiting or staying." Andrew noted that Taunton Town Centre Management will be trained in all aspects of web site maintenance in order that the team can keep the site updated.  

Andrew explained that a corporate theme for the website was considered but it was felt that this did not reflect the diversity of the many specialised shops in the town centre. "We wanted the website design to be friendly and accessible, giving a more informal, warm and welcoming feel to those that visit and we extend this feel throughout the website content."  

ADK Ltd, a Taunton based company, completed photography for the website ( www.adkmedia.co.uk ) and designed the new logo for the Taunton Town Centre Partnership, which is to be launched at the same time as the website. "We wanted the logo to depict the innovative style of Taunton Town Centre Management while reflecting the rural charm of Taunton. The enlarged letter ‘O’ denotes Taunton’s central location to the South West." Andrew said.

ADK Ltd, who specialise in marketing and design, has already sponsored local organisations in Taunton, Andrew Knutt, Director said “Amid the usual mission statements of quality of service and empowering businesses, ADK is commitment to ‘getting Taunton online’. Through local community and business projects within the Taunton area, ADK Ltd intends to aid and encourage local businesses and organisations to use technology such as computer networks and Internet based websites. ADK Ltd achieves this through a variety of schemes, promotions and sponsorships within the geographical area of Taunton. Not only is this mission statement measurable and realistic but fortifies a universal goal that units what is best about Taunton’s businesses and voluntary communities.”  

Visit www.tauntontowncentre.co.uk and www.adk.ltd.uk

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